| Ssangyong
Motor, part of the Mahindra Group, announced that the company recorded
total sales of 11,871 vehicles in December 2012 – 5,365 vehicles in domestic
sales and 6,506 in exports including CKD.
Ssangyong’s sales exceeded 10,000 vehicles for four consecutive months
with an increase of 37% from the same month last year.
The domestic sales hit a monthly record high, increasing by 21.8% compared
to the previous month and 53.2% compared to the same month last year thanks
to an upward trend in sales of the Korando series. Exports also showed
a steady growth with an increase of 26% as compared to the same month
last year.
Despite a sluggish global economy, Ssangyong’s cumulative sales in 2012
recorded 120,717 vehicles, including 47,700 vehicles in domestic sales
and 73,017 in exports with a year-on-year increase of 6.8%.
Especially, its cumulative domestic sales recorded the highest growth
of 23.4% compared to the last year among the automakers through sales
increase of refreshed models such as the Korando C and Korando Sports.
Exports were at the same level as last year’s highest sales boosted by
the Russian market. Exports to the Russian market stood at 32,328 vehicles
and this is the first time the company has recorded annual exports of
over 30,000 to a single country.
Lee Yoo-il, CEO of Ssangyong Motor, commented, “It is a very meaningful
accomplishment that the company achieved the highest growth among the
domestic and imported automakers despite a sluggish global economy,” adding,
“We will further increase our global sales through differentiated marketing
strategy and reinforced export product line up, continuously.”
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